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Recruiting guidesGuide 02

Writing your first email to a coach, in your own words

What college coaches say they look for in a first email from an athlete, and why they can tell a template or a parent from a mile away.

Updated November 13, 2026 · Sources listed at the end

College coaches read a lot of email. Ashland University's soccer coach told a coaches' association that coaches get anywhere from 15 to 150 a day. The ones that stand out are short, specific and clearly written by the athlete.

This guide isn't a template. Coaches say templates are exactly what they skip. It's what coaches say belongs in a good first email, so you can write your own.

Fill out the questionnaire first

Before you email, fill out the program's recruiting questionnaire. Nearly every program we read asks for it first (see what coaches ask for), and it puts you in their database. Your email can then mention that you've done it. Every college card in HomeTeam's finder links to the program's own questionnaire. (What happens after you submit it.)

Write it yourself

Coaches are recruiting you, not your parents, and not a company:

We prefer to hear from you directly and with a personal email

Randolph-Macon volleyball

Your parents, coaches and counselors can help you get organized, proofread, and share video or schedules. The words should be yours. See who can help, and how.

Make it about their program

Ashland University soccer coach Nick Roberts says to address each coach by name and tailor every email, because if they are generic, they will get deleted. Before writing, read the program's page. Look at the roster, the schedule and the majors. Say why that college, specifically.

What to include

Wilmington University softball coach Jerry Grasso's rule: Keep the email short and to the point. Coaches' pages and interviews mention these details most:

Use a clear subject line with your name, grad year, position and team. Skip long attachments, and don't copy every coach on one email.

After you send it

On HomeTeam, mark "Emailed the coach" on a saved college. You'll get a suggested follow-up date two weeks later, in your calendar if you've subscribed. Find your colleges and start your list.

Sources

All pages read November 13, 2026.